Automakers can’t understand the hispanic market?

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Written by Enrique Kogan and Marco Carvajal According to the latest stats from the Census Bureau in 2017, there are more than 58.9 million Hispanics living in the United States, and by the year 2030, Hispanics in the United States … Read More

Some Automakers Think that Advertising with Hispanics is like going to Pamplona and Running in front of the Toro

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Some automakers think that advertising with Hispanics is like going to Pamplona and running in front of the Toro Car Industry News Written by Enrique Kogan and Marco Carvajal For many of the 500 largest companies in Standard & Poor’s, … Read More

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